startup and scale

We Help Founders Start and Launch Their Businesses in 30 Days or Less...

without feeling stuck, overwhelmed or confused.

Read About Us

Vision, Structure and Systems

Introducing our new Start-Up and Scale Academy.  The Academy allows you to learn at your own pace, while communicating with our team and other members in the private member’s community.

If you are starting your business, or you feel stuck in your current business then the Start-Up Academy will transform you into an business entrepreneur, who has a clear vision of ourcome – in  business and in life.

Our online training Academy allows founders to understand and address the important foundational areas of their business, so that they are prepared for the growth phase.

Ben Waldeck's tartup book

The Book

Hi, I am Ben Waldeck – lawyer and strategist for technology, software and startup companies.  Prior to becoming a lawyer, I owned and operated web development and digital marketing companies and was invited to speak on stage at events throughout Australia and South East Asia.

These years later, I took my knowledge, skills and experience and put it into a book of over 300 pages of pure value.

Start-Up and Scale is the book I wish I had when I first started and also the book I wish I could have given to my clients, before they needed my advice.

To add to the depth of the book, 6 of the best entrepreneurs I know have contributed to the book by proving their incredible insights throughout. If you want to know how to start your own business or startup, then this is the book for you.

Latest Blog Posts

Burn Rate vs Churn Rate – How to Calculate Burn and Churn Rates

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In this article we are going to compare the differences between burn rate and churn rate.  These mtrics are used to measure negative…

Bank Accounts and other Money Matters

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Once you have your startup structure in place, you will need to establish a bank account in your company’s name. To do this,…

How to Scale a Tech Company – Stories about Scaling Startups

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So, you have completed your beta version of your new world beating mousetrap, tested it on a couple of friends -ouch, and are…

5 Elements to a Perfect Media Release – by Media Expert, Joanne Rahn

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Media releases are an important piece of your publicity strategy.  A media release gives journalists a valuable story to report to their audience…